Our Team
The minds and hearts behind FeelUP
At FeelUP, our team brings together technology, empathy, and purpose to build a safe, emotionally intelligent mental wellness companion for individuals and workplaces.
Dr. Fennil Shah
Psychologist | CEO & Founder
Dr. Fennil Shah is the co-founder of FeelUP and the visionary behind its mission to make emotional wellness accessible, stigma-free, and preventive.
​
The idea for FeelUP was born when Dr. Fennil came across a deeply disturbing incident involving a successful IT professional who, despite appearing to have everything, was silently battling emotional distress. This moment became a turning point — leading him to realise how unaddressed stress and depression can have tragic consequences when emotional support is not available at the right time.
​
Driven by this realisation, Dr. Fennil decided to build a solution that could offer early emotional intervention and a safe space to express feelings, before people reach a breaking point.
​
At FeelUP, he focuses on strategic vision, mental-health alignment, and ethical direction, ensuring the platform remains compassionate, responsible, and impact-driven.
Mit Gevariya
COO & Founder
Mit Gevariya is the co-founder of FeelUP and plays a key role in shaping the product, brand, and growth strategy.
​
Mit has personally witnessed the impact of mental health struggles on someone close to him. This experience made the mission deeply personal — and when the opportunity to co-create FeelUP arose, he committed himself fully to building a platform that genuinely supports people emotionally.
​
At FeelUP, Mit leads product thinking, go-to-market strategy, corporate partnerships, and brand experience, ensuring that the platform is not only technologically strong but also emotionally relatable and user-centric.
​
His focus is on building FeelUP as a trusted, non-judgemental mental wellness companion that fits seamlessly into everyday life — for both individuals and organizations.